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Company Growth

2012: The Third Generation Joins GML

The arrival of the third generation in 2012 brought fresh energy and new perspectives to GML, particularly in developing the exciting Deliwraps customer base.

5 min read

Family businesses face a critical test with each generational transition. For GML, 2012 represented such a moment when the first member of the third generation joined the business, bringing new energy, fresh perspectives, and a commitment to building on decades of family legacy.

Riding Through Storms

The decade leading up to 2012 had been challenging for many UK manufacturers. Global economic turbulence, changing market conditions, and intense competition tested businesses across the sector. GML weathered these storms through a combination of operational excellence, customer focus, and strategic adaptability.

Focus on Deliwraps

The third generation brought particular focus to growing the Deliwraps customer base - a segment that represented exciting opportunities in the food service and retail sectors. This market required exactly the kind of technical expertise, quality focus, and customer service that had become GML's hallmarks.

Continuity and Change

The arrival of the third generation demonstrated that GML remained a family business in the best sense - combining the wisdom and experience of previous generations with the energy and innovation of youth. This blend of continuity and change positioned the company well for both immediate opportunities and long-term sustainability.